1 min read

The buying and selling of B2B

I can't keep up anymore.
It seems that everything in B2B publishing is for sale. And what isn't for sale was just sold a few days ago. And anything that hasn't been sold or isn't on sale is looking to buy something else.
Stamats has picked up a new property, according to BtoB Magazine.
101Communications is on the block, according to Folio.
Advanstar just bought some trade shows a few weeks after selling some magazines.
And VNU Business is thinking about a sale too, according to the Deal.
Of course it was the same group that owns the Deal that just bought Primedia Business.
The pace of all this seems ... somehow... too frantic. I believe with all my heart that this is a wonderful time of change in our industry. I'm excited by things such as participatory journalism, standalone journalists, RSS feeds and post-objectivity ethics.
But I'm also nervous. I fear that at a crucial time for our trade, too much attention is being paid to short-term returns.
There is, of course, the additional concern that the sudden arrival of a slew of B2B properties on the market may hurt values. Or, as my friend and fellow B2B blogger puts it: "Can the market bear another large overall deal?"

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